A review of PSB Internet Surveys Group
By The Survey Sheriff
This is an ongoing review of popular online survey
sites. The sites offer cash,
prizes, sweepstakes and other rewards for people interested in spending a few
minutes or hours online taking surveys. As with all these reviews, a letter
grade is given for each online survey site. The grade is based on my own
experience, but also on the following criteria:
1. The rewards/prizes offered
2. The frequency of surveys available to be taken
3. How quickly payment is made for completed surveys
4. Responsiveness to customer complaints
5. Fewest glitches or other incidents that make taking a
survey unpleasant.
PSB Internet Surveys Group
This review is a little different from my other reviews in
that the PSB Internet Surveys Group is not actually a survey site where you
sign up and take surveys. Rather it is a survey generator. That means it is a
company that creates surveys for clients and places them on any number of
actual survey taking sites where you can take their survey. There are literally
dozens if not more such sites.
PSB stands for Penn, Schoen, Berland. Like many similar
companies, PSB is a market research and consulting firm that “specializes in bringing
the lessons from the political campaign trail into the corporate boardroom to
give our clients the strategic insights they need to beat the competition.”
That means it is trying to “market” or sell its clients products, ideas,
services to people like you and they use the ruse of real surveys to get you
interested in what they are selling. There’s nothing wrong with that, but it
does mean you should be disabuses of the notion that the survey you are taking
is in any way real research.
What I’ve found with the PSB-sponsored surveys that they
are quite limited, which can be annoying. For example, many if not most of
their surveys are repetitive surveys having to do with movies. When I see one
of them I usually quit the survey because they are long, boring and have a high
frequency of having you bounced for the survey even after you’ve completed it.
Occasionally, a decent PSB survey will come along. Your own experience will
give you the insight as to whether one of their surveys is worth doing or not, and
most importantly, if you want to spend the time on it versus proceeding to
another survey.
If you’d like to read my “Tips For Being A Successful
Online Survey Taker - By Not Following The Rules” click here.